A MARKETING MACHINE DESIGNER
We are Slata, a boutique marketing firm dedicated to creating, designing and implementing unique, process-driven, effective and efficient marketing structures for the financial services industry.
For over 15 years, Alejandra has designed and deployed successful, integrated, bottom-line driven marketing communications strategies drawn from her background in marketing, online strategies, journalism, public relations, and event planning. Her career spans over diverse industries including financial services, technology, education, publishing and events in the U.S. and Latin America.
Throughout her career she has specialized in combining thought leadership strategies, media positioning and marketing structures to create strong brands that allow businesses to connect with their target audience, build credibility and increase business opportunities.
Her work has impacted a range of renowned institutions including XP Securities, AdCap, Itaú Private Bank International, Pan American Finance, Hencorp, Tradewire, YellowPepper, Bulltick Capital Markets, Banco BMG, among others.